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Industries and big companies aren’t the only ones that can profit from mobile apps; small businesses and niche markets like the wine industry are benefitting in a big way. Mobile sales apps account for 86% of smartphone use. These compact platforms give wineries a virtual version of their cellar and storefront that can increase their customer

The use of food and beverage B2B sales ordering software has transformed how the food and beverage industry handles eCommerce and order management. Businesses are learning how to leverage

A new appetite is prevalent among food and beverage consumers, and it’s likely here to stay well beyond 2022. Two years since the pandemic started, changes to consumer preferences regarding B2B commerce appear irreversible. Now more than ever, food and beverage companies need to stay on top of rising trends and challenges while continuing to acquire and retain customers, growing loyalty, sales, and a solid consumer fan base. The desire for better

The food and beverage industry is known for tight margins and stiff competition. To compete, succeed, and then maintain that success in this $6,383.49 billion industry, all business components need to work together seamlessly. From skilled labor, specialized equipment, quality control, and compliance to branding and effective management practices,

Considering the new realities of the 2022 market, the food and beverage industry could certainly benefit from consultative selling. The F&B industry reported record growth in 2021, but that wasn’t enough for the industry to completely escape recent challenges—including but not limited to staffing shortages and a host of supply chain

Though the Covid-19 pandemic dealt the food and beverage industry heavy blows, it also stimulated creativity to keep doors open. These changes, though often drastic, have persisted to stimulate the industry. They have generated new trends powerful enough to affect food and beverage sales. The rise of more “ghost kitchens” One such trend has been the emergence of ghost kitchens, also known as “dark kitchens” or “cloud kitchens.” In response to the Covid-19 pandemic closing in-person dining,

In today’s hyper-competitive information age, product-focused selling – where power resides with the seller – just won’t cut it anymore. The pandemic has forever changed how people shop, how they manage their finances, and how they care for themselves. This is why many see consultative selling — which gives the buyer more power — as the future of sales. Today’s buyers see their purchases as investments and need to be reassured that you care about their needs, not just how much business they can send your way. Consumer trust has been shaken due to food safety and quality

So here we are in April 2022. It has been exactly 2 years since the world flipped on its head. Just as things looked like we were beginning to soar above it all we have 2 very important contributor countries to the stability of the world’s economy at war. Sitting at this precipice of uncertainty once again is all too eerily familiar. The decades-old symbol for the performing arts—the laughing mask and the crying mask side by side—comes to mind. Until we have seen the performance play out we have no idea whether this is going to be a tragedy or a

So here we are in April 2022. It has been exactly 2 years since the world flipped on its head. Just as things looked like we were beginning to soar above it all, we have 2 very important contributor countries to the stability of the world’s economy at war. Sitting at this precipice of uncertainty once again is all too eerily familiar. The decades-old symbol for the performing arts—the laughing mask and the crying mask side by side—reminds me of this. Until we have seen the performance play out we have no idea whether this is going to be a tragedy or

Skynamo – the leading provider of field sales technology – carried out extensive research recently. Spanning hundreds of manufacturers, wholesalers and distributors around the world, all with field sales teams, several pertinent challenges and successes were revealed over the course of the year. The resultant Field Sales Benchmark Report for 2021 gives some interesting insights into how the Food and Beverage industry’s sales teams compare. It