Latest insights

Skynamo helps businesses spend more time with customers, develop more knowledgeable field sales reps, and get sales managers more involved in customer conversations. Guest post by Nadeem Ayyub, Director at Rockcliffe Group Ltd. >We are a halal frozen foods manufacturer and food importer with a wide range of products like kebabs, burgers, sausages, ready meals, vegetables and samosas. We began as a family business 20 years ago. We have

User reviews have recognized Skynamo with leadership status in the broader field sales software and the specialized route planning software categories on the G2 software review platform. We’re proud to be named among G2’s Industry Leaders for Spring! What does this mean, who rated us, and who were we up against? Who does Skynamo compete against in the field sales software category? Skynamo is rated against all other brands defined as ‘field

The right software solution can help supply chain managers overcome unique vitamin and supplement industry supply chain blockers. Vitamin and supplement supply chain managers face unique challenges in overseeing the distribution of temperature-dependent products and adhering to strict regulations. It was already a game of margins to ensure product and brand integrity before new regulations came into play thanks to additional restrictions on movement came into play due to the COVID-19 pandemic. Vitamin and supplement supply chain procedures had to be

Skynamo Expands UK Presence With mSeller Acquisition: What This Means for Field Sales Teams Skynamo has taken an exciting step forward in its global growth journey with the acquisition of mSeller. It’s a well-established UK mobile field sales application. This move not only expands Skynamo’s footprint in the UK but also strengthens its order management and digital catalogue capabilities. Two features that field sales teams rely on more than ever. This acquisition comes just a year after Skynamo secured $30 million in funding from US-based software investment firm

The past year emphasized the importance of strategy, and communication with customers. An optimistic Julian Diaz, Skynamo’s chief marketing officer, shares what he expects from consumers in 2021. The “wait and see” approach works in the short run. But only in the short run. Sound strategies provide certainty and direction, enabling businesses to act despite longer periods of uncertainty. We asked Skynamo CMO Julian Diaz to round up his expectations for the year ahead.

Outside sales platforms enable producers and distributors of nutritional and fitness products and other services in the health and wellness industry to grow their market share. Health and wellness industry growth “appears unstoppable” The health and wellness industry is one of the fastest growing globally, and was

Annually, on National Salesperson Day, we celebrate the role outside salespeople play in business success. This year, our regional managers shared their observations from this unusual year, and the critical role they see outside sales teams play going forward. Much has been said about how unusual this year has been, but let’s talk about things that that remained the same. Those things we cannot do without. The things we rely on even more when the economic environment becomes more difficult to read, and the

Selling face-to-face and visiting customers in person is not possible for many outside sales teams at the moment. This is how you stay top of mind when selling from a distance. There is no better way to build relationships than by having regular face-to-face meetings with clients. However, as we navigate the realities of selling in a pandemic, opportunities to do this may be limited or even disappear altogether. Now, perhaps more than ever, it’s important to build relationships with customers and stay top of mind. This is a shared experience and

Smart work during an economic downturn can put you in the best position to make big gains further down the line. Our customers taught us valuable lessons about how Skynamo helped them to harness accurate data to adapt sales approaches and win through it. As sales leaders, we are all acutely concerned about the economic situation. In a matter of days, many businesses have seen their entire customer base taken away from them again. Some have already gone into administration. What can we do to ensure we don’t follow them? Downturns happen. Today

Polls show the importance field sales teams attach to in-person selling. Their reasons for employing outside sales teams, and how the pandemic affected the size of their sales teams. Sales professionals who attended our Face-to-Face Selling During a Pandemic webinar shared some of their thoughts on the importance of field sales teams for business success. How they plan to use these teams going forward. We learned that businesses value the role of field sales teams and largely consider outside salespeople critical to long-term success. Our poll