Latest insights

MarTech Prediction Series interviews Julian Diaz, CMO at Skynamo, about his predictions on the role of CMO’s and closing the gap between Sales-Marketing functions. A glimpse at the Prediction Series article: Marketing has been changing significantly over the past 10 years from a marketing-centric approach of interruptive ads, cold calls, and direct mail to a customer-centric approach where we become visible and appreciated during people’s research stage by providing them with content that will help them in

We are obsessed with mobile apps that makes our lives better. So, whenever we’re not going around telling people about Skynamo’s brilliant mobile sales app and how it’s changing the sales conversation, we’re discussing other apps that help us find our way around (literally), practice our hobbies, or simply tick off our daily to-do’s. We asked our team to

Salespeople are the point of contact between a business and its customers. The crucial role they play is certainly worth celebrating, but we should also ask how we can help them celebrate sales success more often On this National Salesperson Day, 14 December 2018, Skynamo wants to give more than a shout out to the

Research among UK field sales reps found that over a third feel technology hurts rather than helps their selling efforts. Choosing the right technology helps reps overcome the resistance resulting from bad experiences with the wrong sales tools Who brings a knife to a gunfight? Over a third (38%) of field sales reps

Delegating responsibilities is easier said than done, but as it develops trust and empowers people, it’s a skill worth practicing. Here are 7 ways to delegate more effectively. In 7 reasons micromanagement is bad for you and your business we highlighted some of the damaging effects micromanagement can have on managers and employees, company culture and ultimately on your business. The ability to delegate is the missing leadership skill wherever

All of us lose steam as the end-of-year approaches. Doctors agree that it’s not unusual to struggle both physically and mentally during this time. “It is a real thing,” confirms Dr Mason Stevenson, a GP based along Australia’s Sunshine Coast. The rush to wrap up work results in more patients who experience excessive work and stress loads walking into doctors’ rooms

Sellers prevented from doing their job by relationship, data and technology friction that is sabotaging trust and creating inefficiencies. UK Field Sales Reps Spend Just 27% of Time Selling – New Report Reveals Alarming Trust and Tech Gap A new report from Skynamo, a leading provider of

It is very tempting to micromanage projects you oversee. How else will you make sure everything happens according to plan? But to micromanage a project is to micromanage people, and it destroys productivity and ingenuity in them. People put in charge of a project often joke about ‘just delegating’ it. Implying that they’ll get the job done without doing much work themselves. But delegating isn’t as simple as telling people what to do and walking away. Great delegation, like great leadership, takes skill. Delegation means giving up control over

Sharing ideas is a means by which you can model and participate in value creation in your sales team while growing your own competencies. Yet, some salespeople remain hesitant to share their ideas with others. Why is that? Among the 10 habits successful sales reps incorporate into their daily routines we listed the importance of listening. The more willing reps are to listen to their customers, the more likely they are to hear and understand customer

Datel, UK’s Leading Sage Business Partner, Partners with Skynamo to Offer Advanced Field Sales Management App LONDON, UK – 7 November 2018 – Skynamo, a leading provider of cloud-based field sales management software, has announced a strategic partnership with Datel, the UK’s largest