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Sales Teams

How to come up with a unique brand name in a global marketplace – and protect it

How one small tech company overcame trademark issues and developed a new brand name for their business. A while ago, I joined a promising South African tech company called Honeybee. My purpose was to  scale the business and take the company and brand global. We have a great product (cloud-based Field Sales Management software and a
Skynamo news (press releases)

Venture Burn shares how our CEO was selected as an Endeavor Entrepreneur

Venture Burn shares Sam Clarke’s, our CEO, 16 month journey of becoming an Endeavor Entrepreneur. Sam Clarke, the CEO of Stellenbosch based field sales management software company Skynamo is the latest South African to be selected as an
Skynamo news (press releases)

Endeavor South Africa welcomes Skynamo to the network

Endeavor selected 17 entrepreneurs leading 11 companies from seven countries at the 81st International Selection Panel (ISP) in Detroit, USA. Sam Clarke, CEO of Stellenbosch based field sales management software company, Skynamo, was selected to be an Endeavor
Sales managers

Why do you keep moving things around?

Skynamo continually adapts mobile app navigation features to better suit user needs and habits and to improve user experiences. Read about the most recent Skynamo navigation improvements to iOS and Android interfaces implemented by our development team. At Skynamo we continuously try and improve the way things are. Inevitably, that means that things change. Sometimes it helps to take a step backwards to get a view of the bigger picture. This is exactly what we did when we set out to improve the navigation of our

10 habits successful sales reps incorporate into their daily routines

“The structure of the daily habits of successful salespeople matters far more than any one secret strategy”, argues sales strategist Marc Wayshak. “Superstar salespeople are doing little things over and over each day in order to close massive sales and close more sales than the average salesperson”. Field sales outcomes are very much connected to personal habits we’ve acquired over time. One could argue that all sales reps operate on autopilot

Ask this critical question before entrusting your business data to an app

There’s always a trade-off with software: convenience vs privacy. Entrusting sensitive customer, product and pricing data to a 3rd party can bring massive benefits. But at what potential data security risks? It just takes one question to know if your data is safe with your app provider. This question could keep your data out of reach from the wrong hands. The security of your data should be non-negotiable Subscribing to a software service, or app,
Sales managers

The six freedoms innovative companies need

Skynamo was recently selected as one of nine finalists, out of 683 entries, for this year’s FNB Business Innovation Awards, in partnership with Endeavor South Africa. We didn’t win the award, which went to the very deserving (and totally amazing)
Skynamo news (press releases)

Sam Clarke feedback session with CapeTalk 567’s Pavlo Phitidis on scaling a business

Listen to Pavlo Phitidis and Kieno Kammies’ follow up interview with the SEO of Skynamo, Sam Clarke’s follow up interview about the company’s progress in scaling our business internationally.

This is the way you bridge the gap between Sales and Operations to sell more.

If you often find yourself thinking, “My salespeople just aren’t selling like they used to…” you’re right. Across the board salespeople aren’t making the numbers as often as they were five years ago – 10% less often to be specific. Last year, CSO Insights released research which showed that only half of the world’s sales people are making their targets. How can that be? With mobile devices, CRM systems and improved sales methodologies you’d think that salespeople would be better equipped to sell more than ever before. The

Funny thing happened on the way to global expansion: We met our Doppelgänger

A short story of how a small tech company dealt with trademarks. And how it developing a unique brand name in a global marketplace Back in September 2017, I joined a promising South African tech company called Honeybee in Stellenbosch, Cape Town’s winelands area, as part of the team to scale the business and take the company and brand global. We have a great product (a Field Sales Management and Mobile Sales app), a name with
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