Sales Reps
5 ways sales reps respond when tempted to spin the truth
Our recent research among field sales professionals in the UK and South Africa highlighted five situations in which sales reps are tempted to spin the truth when visiting prospects. We were glad to discover that a fair number of respondents see the value in being truthful while prospecting. On a more concerning note, however, we recognised that those who admitted to twisting the truth at times did so because they face unnecessary